Terms and Conditions

1. Agreement

By accessing Addvert, creating an account, submitting ad URLs or uploads, purchasing credits or a subscription, or using our APIs, you agree to these Terms and Conditions (“Terms”). If you use the Service on behalf of a company, you represent that you have authority to bind that company. Related privacy practices are described in our Privacy Policy.

2. The service

Addvert is an AI competitive-ad intelligence platform. You may paste publicly available ad links or upload creatives to receive forensics reports (hooks, scenes, psychology, scores, Creative Genome, strategy extracts, scripts, and related insights). Features may be labeled beta or phased; capabilities can change as the product evolves. Marketing demos (e.g. sample reports) are illustrative and may use static data.

3. Accounts

• You must provide accurate registration information and keep credentials secure.
• You are responsible for activity under your account and workspace.
• We may suspend accounts that abuse the platform, evade fees, scrape in violation of these Terms, or otherwise violate these Terms.

4. Acceptable inputs & platform rules

The Service is positioned around analysis of publicly available advertising and user-provided assets. You agree that you will:

• Only submit URLs and files you are allowed to analyze
• Respect third-party platform terms (Meta, Instagram, TikTok, YouTube, etc.)
• Not attempt to access private accounts or bypass authentication / anti-bot controls
• Not use Addvert to obtain non-public performance data you are not entitled to

5. AI outputs, scores & “strategy” use

• Reports mix observed facts (e.g. on-screen text, duration) with AI inference (e.g. psychology scores, audience guesses). Inferences can be wrong; use them as decision support, not guaranteed truth.
• Addvert Score™ / grades and related metrics are proprietary estimates for comparative creative analysis. They are not claims of actual ROAS, CTR, or platform-reported performance unless you separately provide verified performance data.
• Strategy Extract, hook variations, scripts, and concepts are meant to help you create original campaigns. You must not use the Service to copy copyrighted creative assets wholesale or to infringe others’ IP.
• You remain solely responsible for ads, landing pages, and claims you publish, including advertising compliance in your jurisdictions.

6. Credits, plans & payments

Certain actions consume credits (e.g. basic/deep analysis, scripts, PDF export) as described in-product or on pricing pages. Paid plans and top-ups are processed by Stripe. Prices, taxes, and currency handling follow checkout. Unused promotional or monthly allotments may reset or expire as stated at purchase. Refunds, if any, are handled case-by-case and may be limited after credits have been consumed.

7. Acceptable use

You agree not to:

• Probe, overload, or attack the Service
• Circumvent credit metering, authentication, or rate limits
• Resell access in violation of these Terms or applicable law
• Upload malware or illegal content
• Use outputs to harass, defraud, or misrepresent competitor performance or affiliation
• Build a competing scraping/forensics service by systematically extracting our reports beyond normal product use

8. Intellectual property

Addvert branding, software, documentation, scoring frameworks, and product design remain ours. Original ads and media you analyze remain owned by their respective rights holders. Subject to these Terms, you own the original campaign concepts you create from strategy extracts for your brand. We do not claim ownership of third-party ads merely because they were analyzed in your workspace.

9. Teams & agency use

If you invite teammates or use white-label / client-facing exports (when available), you are responsible for permissions inside your workspace and for what you share with clients. Do not upload confidential client assets unless you have rights to do so.

10. Disclaimers

THE SERVICE IS PROVIDED “AS IS.” WE DO NOT WARRANT UNINTERRUPTED AVAILABILITY, ERROR-FREE ANALYSIS, COMPLETE FRAME EXTRACTION, OR THAT ANY SCORE, AUDIENCE GUESS, OR STRATEGY SUGGESTION WILL IMPROVE YOUR AD PERFORMANCE. TO THE MAXIMUM EXTENT PERMITTED BY LAW, ADDVERT DISCLAIMS IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE.

11. Limitation of liability

To the maximum extent permitted by law, Addvert and its operators are not liable for indirect, incidental, special, consequential, or punitive damages, or for lost profits, data, ad spend, or goodwill. Our aggregate liability for claims arising from the Service is limited to the greater of (a) amounts you paid to Addvert in the three months before the claim or (b) one hundred US dollars (USD $100).

12. Changes

We may update these Terms. Material changes will be reflected by the “Last updated” date on this page. Continued use after changes constitutes acceptance.

13. Contact

Questions about these Terms: hello@addvert.app.